In the crypto context, the initial offering of trading pairs for a particular crypto asset (coin or token) by so-called cryptocurrency exchanges is called a Listing. When new cryptocurrencies are listed on well-known exchanges such as Binance, Coinbase or Kraken, this can be an indicator for the credibility of that particular asset.
An exchange can also delist a crypto asset if the required criteria are no longer met. For example, if the asset has too low trading volume or there are doubts about its credibility.
See also: Decentralized Exchange (DEX), Binance.